Fashion Biz Optimizes Supply Chain with Manhattan SCALE

Manhattan Associates’ supply chain execution solution enables rapid ROI and lowers the total cost of ownership

SYDNEY and ATLANTA (July 12, 2010) –

Global supply chain optimization provider Manhattan Associates, Inc. (NASDAQ: MANH) today announced that leading wholesaler Fashion Biz (Aust) Pty Ltd has become the first customer in Australia to implement Manhattan SCALE(TM) 2010.

Manhattan SCALE is a portfolio of distribution management and transportation management solutions built on Microsoft. NETĀ® technology. It leverages sophisticated optimization techniques to improve the flow of goods throughout supply chains, which enables companies to tie together processes, data and workflows to increase order accuracy, improve deliveries and gain total visibility into inventory.

Fashion Biz is one of the largest suppliers of apparel, including quality uniforms, work wear and promotional apparel (stock service and made-to-order) to the Australian market. Having originally established operations in the New Zealand market in 1989, the company has operated successfully in Australia for over a decade with distribution centers in Melbourne and Sydney, as well as, a showroom in Brisbane and third party distributorships in Perth and Adelaide.

Fashion Biz has worked with Manhattan Associates for the past three years, having implemented Manhattan ILS(TM): Integrated Logistics Solutions – now known as Manhattan SCALE – to replace the paper based system previously used by the company.

Commenting on the company’s decision to implement Manhattan SCALE, Frank Fuller, National Operations Manager at Fashion Biz, said, “Prior to our engagement with Manhattan we were running a paper based system with manual pick slips. We were tracking bulk inventory in Excel. It quickly became apparent we required a more robust warehouse management solution to increase stock accuracy and improve our picking and packing processes.”

Manhattan SCALE 2010 is ideal for fast-growing companies as it can be scaled up or down quickly to easily fit a given company’s precise distribution operation domestically and overseas or to match activity levels according to market and economic fluctuations.

“Manhattan SCALE 2010 has an unrivalled degree of configurability and offers enhanced supply chain intelligence, value added services, and labor management components,” said Chris Stephenson, Managing Director of Manhattan Associates in Australia and New Zealand. “This powerful solution provides manufacturers, 3PLs and retailers with a sustainable competitive advantage. It enables companies to build world-class supply chains by helping them to meet the ever-changing needs of customers across a wide range of industries. The enhanced quality control, better service quality, improved data accuracy and operational productivity improvements the solution facilitates all contribute to a fast return on investment.”

Having just completed implementation of Manhattan SCALE 2010 in its Melbourne distribution center (DC), Fashion Biz will look to roll the solution out in its second Australian DC in Sydney in July.

“We are excited about reaping the continued benefits from the Manhattan SCALE 2010 solution,” said Fuller. “We chose Manhattan because of its specialisation in the area of supply chain optimization. We knew it offered best-in-class solutions and was able to demonstrate a clear understanding of our business objectives. The highly configurable and flexible nature of Manhattan SCALE really sets it apart from competitive offerings. We have enjoyed significant outcomes to date both in terms of operational efficiency and productivity. Manhattan SCALE has empowered us to improve workflow and labor management and we are excited to see how far the latest version of the solution can take us.”

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About Fashion Biz

Fashion Biz was established in Auckland in 1989, has since experienced rapid growth and is now one of the largest suppliers of apparel to the Australasian market. Today, Fashion Biz is 100 percent focused on the wholesale markets within Australia and New Zealand, with 3 distribution centers – Auckland in New Zealand, and Melbourne and Sydney in Australia. It also has a showroom in Brisbane, and third party distributorships in Perth and Adelaide. For more information, visit
About Manhattan Associates, Inc.

Manhattan Associates continues to deliver on its 20-year heritage of providing global supply chain excellence to more than 1,200 customers worldwide that consider supply chain optimization core to their strategic market leadership. The company’s supply chain innovations include: Manhattan SCOPEĀ® a portfolio of software solutions and technology that leverages a Supply Chain Process Platform to help organisations optimize their supply chains from planning through execution; Manhattan SCALE(TM), a portfolio of distribution management and transportation management solutions built on Microsoft. NET technology; and Manhattan Carrier(TM), a suite of supply chain solutions specifically addressing the needs of the motor carrier industry. For more information, please visit

Source: Manhattan Associates